Visual Merchandising
Visual Merchandising - DE 107 Shows how to build effective visual merchandising presentations. Includes the design principles of emphasis, line, balance, and color. Display arrangements of pyramid, step, zigzag, repetition, and radiation. Design precepts of harmony, contrast, and unity. Special topics include the use of label merchandise in displays, layering, and trend stations. Includes over 100 new displays and demonstrations by several professional visual merchandisers. 2007 ed. 25 min. VHS $125 DVD $135
Creative Hardlines Display - DE 108 Examines visual merchandising as applied to hardware stores, sporting goods stores, automotive parts outlets, home improvement centers, farm equipment/supply stores, and mass merchandisers. Discusses and shows examples of principles of display that are unique to creative hard lines merchandising. By Professor Skare. 1992 ed. 10 min. VHS $90 DVD $100
Fashion Display Skills - DE 121 Goes beyond basic display to a hands-on, step-by-step approach to developing display building skills. Techniques shown in depth are the dressing of a mannequin, dressing a shirt form, dressing a coat form, and the enhancing of waterfall displays. By Professor Skare. 2000 ed. 20 min. VHS $120 DVD $130
Display Lighting - DE 126 Shows how to effectively use lighting to increase display pulling power. Includes sections on lamps, equipment, special effects, light level, and using light to direct attention. Includes lots of in-store examples. 2001 ed. 25 min. VHS $125 DVD $135
Supermarket Persuasion: What Marketers Know – LS 313 A supermarket video tour shows how food displays are carefully planned to direct shopper traffic throughout the store. See how “high demand” items like milk and meat are located to pull shoppers around the store perimeter and past high-profit impulse items. Learn how coupons, end-cap and POP displays are all intended to help fill up the shopping cart. 2002 ed. 23 min. VHS/DVD $110
DEVISUALS 2008 WHOLE CATALOG
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