Cappuccino Trail: The Global

Economy in a Cup – FH 793

A 150-pound bag of coffee beans might earn a farmer $50; the “street value” of that same bag – 10,000 cups of coffee – is around $20,000. We follow the trail of two coffee beans growers in the Peruvian Andes. Takes a unique look at the ubiquitous stimulant which, after oil, is the most globally traded commodity. One of the beans takes the route of the open market where its price is determined by commodities traders and analysts. The other bean finds its way into Café Direct, a new gourmet coffee launched in Britain by a company dedicated to paying fair prices to farmers for their high-quality organic crop. 2001 ed. 50 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$190

The Bottom Line: Privatizing the World – FH 794

Some call it a winner-take-all opportunity. Others call it the exploitation of scarcity in its most extreme form. Challenges big business’s alarming rush to commodify the world’s common resources, things as basic to life as drinkable water and human genes. Controversial issues include exporting water from Canada, creating hybrid crop seeds, patenting the BRCA1 gene sequence, fighting against the free dispensing of patented HIV medications, and drafting international trade agreements that override existing environmental laws. 2002 ed. 53 min.

DVD (SALE) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$50
DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$190

No Logo: Brands, Globalization & Resistance – MEF 773

Naomi Klein explores why some of the world’s best- known brands have become targets of anti-corporate campaigns. Taking aim at the growing economic and cultural reach of multinational corporations, Klein argues that the costs of globalization have been the disappearance of public space, consumer choice, and stable, meaningful work. (No preview) 2003 ed. 40 min. DVD

UNIVERSITY . . . . . . . . . . . . . . . . . . . . . . . . . . . .$290
HIGH SCHOOL . . . . . . . . . . . . . . . . . . . . . . . . . .$175

International Trade

Addicted to Cheap Shopping? Why the Real Cost of Goods Keeps Going Down – FH 1064

Host, Libby Potter, travels the world as she takes a meaningful look at the economics behind inexpensive goods for sale in big-box stores and malls. Cost-cutting through supply chain management, economies of scale, the Wal-Mart effect, and the no-frills philosophy of IKEA are addressed. The triumphs and woes of China, in its role as manufacturer for the world is given special attention. Also considers the hidden societal costs of cheap goods, sweatshop labor and the environmental impact of cavalier over- consumption, and questions how much longer prices can continue to drop as China’s standard of living rises.

2007 ed. 59 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$190

Domino’s Pizza in Mexico – MCL 1272

Domino’s conquest outside the U.S. began in Winnipeg, Canada. Today, Domino’s is in over 50 foreign markets and is set on expanding to more countries. Mexico may be Domino’s strongest market outside the U.S. where they’ve grown to over 500 stores. 2007 ed. 10 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$95

I-magine iPod Accessories: Jumping from Startup to Market Leader – FH 1035

Andrew Selby and Ali Farzad couldn’t find a place to buy cool iPod gear, so they started their own online business selling it-—and profits are rising. Now they see an opportunity to expand into the Internet telephone market with phones and accessories, but exploiting it would mean embracing risk, enlarging their operation and working even harder. Mentor John Boyle opens Andrew and Ali’s eyes to the untapped potential of I-magine and motivates them to leap into VoIP and position themselves as a market leader. After a slow start, Andrew and Ali successfully take action, but the shift from cruising to climbing is not an easy one. 2006 ed. 24 min.

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Cola Wars: Message in a Bottle – FH 930

Examines how brand identity is influenced by consumer perceptions through the struggle between Coca-Cola and rivals Qibla Cola and Mecca Cola for market share in Muslim locales. Qibla’s Zafer Iqbal and Mecca’s Tawfiq Mathlouthi tell the story of two opportunistic, politically correct David’s taking on a marketplace Goliath while Coke executives share their plan for defense against an unprecedented commercial threat. 2004 ed. 50 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Get Cartier: Defending a Crown – FH 936

As a market leader in high-end jewelry, Cartier has long defended its turf against the likes of Tiffany and Bulgari. But recently, luxury goods label, Louis Vuitton, launched its own line of fine jewelry--a move interpreted as a direct attack on the king of jewelers. Business journalist, Virginia Eastman, gains unprecedented access to exclusive Cartier parties and PR events to observe the company’s strategy for retaining its dominant position as jeweler to royalty, celebrities, and the wealthy. (US only) 2004 ed. 30 min. DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Starbucks: Building Relationships with Coffee Growers – MCL 802

 

The volatility of coffee prices has forced many growers out of business or resulted in poor plant and land maintenance affecting coffee quality. Starbucks has initiated a “Fair Price Policy” with their growers to insure a constant income stream to these farmers who do not have access to banking and capital markets. 2003 ed. 9 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$95

International Trade – TSC 732

Like putting a puzzle together, international trade has many interdependent pieces and economic concepts involving a variety of factors. A basic understanding of economic interdependence, comparative and absolute advantage, and international trade all are pieces of a bigger picture- -international trade’s relationship to economic growth. 2002 ed. 8 min.

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$70

Name Brand Counterfeiting: A Global Economics Crisis – FH 944

Cheap look-alikes are flooding the world’s markets, depriving legitimate manufacturers of hundreds of billions of dollars. This eye-opening expose’ follows the anti-counterfeit investigators of Cartier and BIC from their headquarters to New York, Nigeria and China as they hurry to trace and stop the flow of illegal goods at the source. But, carrying out raids against the vendors, Internet merchants, and wholesalers require time, which is not on their side. Every day, inferior fakes are siphoning off sales while tarnishing their products’ quality reputations. 2002 ed. 53 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$190

Finance - International Trade

1999 ed. 52 min.

VHS (SALE) .................................................. $30

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$150

 

Foreign Currency – MCL 487

The foreign exchange market has experienced much growth, in great part because of new technology which makes information quickly available. Exchange rates have a great impact on investment deals.

1995 ed. 13 min.

VHS (SALE) .................................................. $30

Measurements & Currency Conversions (PowerPoint® CD) – CE 1132

There are a significant number of currencies across the world and understanding how to calculate and convert them is an important concept to understand. Discusses the basic conversion methods for the primary currencies of the world. Past and present trends are discussed along with their effects on exchange rates. 2009 ed.

55 SLIDES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$75

Globalization

Globalization at a Crossroads – FH 1289

To some, “globalization” means ruthless exploitation by corporations, for others it means greater world economic development. Explains key principles at the core of global economics with a historical look at their effects. Examples include the failed “East Asian miracle”, Bolivia’s privatization of basic resources, Russia’s oligarchism, and China’s incremental capitalism. Takes stock of the seismic shift in the US economy and its effect on the rest of the world.

2010 ed. 26 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Global Exchange: Free Trade and Protectionism – FH 1065

Did protectionist tariffs initiate the Great Depression? Will free trade across international borders benefit all countries involved, or create winners an losers? Is there any middle ground in the globalization debate? Surveys the history and politics of cross-border trade, identifying ways that nations have tried to strengthen, reduce, or prevent it. Examines cases for and against free trade while studying comparative advantage, wage inequality, economies of scale, and the infant industry argument. Examines the evolution of international trade policy: the Smoot-Hawley Tariff Act, GATT, NAFTA, and WTO. The success of East Asian economies highlights the principle of export-oriented industrialization. 2007 ed. 33 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$190

Globalization is Good – FH 951

Johan Nober argues forcefully for the positive side of the globalization debate. He examines three developing countries and how they make a case for the abolishment of subsidies and tariff restrictions that can lead to industrialization. He praises Taiwan that has cultivated the manufacturing sector and has transformed poverty into affluence. He also praises Vietnam for following that same path, but criticizes Kenya for a program of isolationism. 2003 ed. 50 min. DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$190

A World Without Borders: What is Happening with Globalization – FH 790

As globalization gains momentum, industrialized and developing countries are becoming increasingly similar, with middleclass luxury and abject poverty coexisting side by side. Explores the repercussions of globalization as well as a growing resentment toward the G8 countries and nongovernmental organizations. Concerns over third-world debt, environmental degradation, biodiversity, the concentration of power, and the future of democracy are aired by globally oriented young adults. 2000 ed. 26 min.

DVD(SALE) ................................................... $50

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$170

Going Global – VTV 551

Discusses how world-exchange currencies, e- commerce, foreign labor, intermodal shipping, partnering, and foreign distributors enable entrepreneurs to compete in world markets. Special topics include foreign outsourcing of materials; understanding cultural differences; international licensing, patent, and intellectual property protection; and dealing with the uncertainty of international suppliers. 1999 ed. 30 min.

VHS (SALE) .................................................. $30

Asia

Get 1.1 Billion’s Attention: Growing Consumerism in India – FH 1151

Once racked with poverty, India is now a model of economic revival and Western-style consumerism. Examines the impact of the country’s newfound wealth on domestic and international business and on Indian society. Takes a detailed look at the strategies of Big Bazaar, India’s largest supermarket chain, and Hitachi, a Japanese company trying to increase its share of India’s air-conditioner market. New trends in fashion, shifting standards of beauty, and a rise in tobacco and alcohol consumption serve to illuminate an evolving culture increasingly defined by personal income and buying power. 2007 ed. 60 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$190

China or Bust! Chasing Success in the World’s Fastest-Growing Economy – FH 1154

There are fortunes to be made in China today,but fortune seekers from overseas face immense challenges. Offers three engaging business case studies, each following a Western entrepreneur who grapples with Chinese business practices and culture. Tony Caldera’s cushion business has been ruined by Chinese imports, but he hopes for a turnaround by building a factory here. Peter Williams is about to embark on the toughest challenge of his life: selling an energy-saving device to the Chinese. Vance Miller gained notoriety for selling cheap Chinese kitchens in Britain. Now he’s in China, determined to overcome setbacks. 2008 ed. 51 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$190

Made in Asia: Fast, Cheap, and Fair? – FH 1146

Most industries exploit the advantages of globalization. However, major textile manufacturers have come under increasing pressure from fair-trade activists and NGOs. Studies the complex mix of economic forces, corporate policies, and social conditions that go into the production of consumer goods, especially apparel. Shedding light on the policies of adidas, H&M, and other key players in the global textiles market, the program examines the circumstances under which sports shoes and T-shirts are produced in countries like Indonesia, India, and Turkey. 2007 ed. 45 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$190

Design Battles: Competition for Japan’s Cell Phone Market – FH 1147

Almost any industry has its Holy Grail. For cell phone makers, it’s a smaller, slimmer, and lighter model with a bigger screen and more functions. Examines the struggle for dominance in the Japanese cell phone market--a viable litmus test for worldwide technology consumption. See South Korea’s LG Electronics as it tries to crack the market. In turn, Japan’s NEC searches for a phone that will outdo LG’s slimness, while Sony Ericsson workshops a design it hopes will endure. Meetings in which engineering and design teams go head-to-head illustrate the urgency and high stakes involved. 2007 ed. 49 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$190

Sports Shoe Wars: Battle of the Giants in China – FH 1148

Nike, adidas, and Li Ning have faced off in a high- stakes battle for China’s gigantic market. Examines adidas’ rising prominence in the country, an ascension due to its well-publicized Olumpic Games sponsorship. Li Ning’s efforts to retain its precarious hold on the urban market are also studied. Li Ning CFO, Tan Wee Seng, and adidas Group CEO, Herbert Hainer, take turns outlining their marketing strategies and goals, while Chinese retailers and customers describe how the war is shaping up on the street. 2007 ed. 28 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

1-800-INDIA: Importing a White-Collar Economy – FH 1036

India has emerged as the leader in the global market for outsourced white-collar jobs-one reason for the nation’s rapid economic growth. Explores the experiences of emerging Indian professionals who have been recruited into positions requiring long hours, late-night shifts, and Westernized work habits. Reveals the human and cultural impact of a controversial, yet essentially unstoppable global economic trend of outsourcing services. Examines the effect on Indian family life, the evolving landscape of urban India, and on the aspirations and daily lives of young Indians, especially women, as they enter the work force. 2006 ed. 56 min.

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$180

China’s Convenience Store War – FH 1007

As China becomes the world’s largest consumer market, its growing pains reveal fascinating business case studies. Takes viewers into the heart of Shanghai’s convenience-store industry, focusing on the state-owned Hao de chain and foreign competitors. Japan’s Lawsons and Taiwan-backed Family Marts are popping up on every corner. Shows employee training, store merchandising, location analysis, & low-level corporate espionage. Emotional store openings & closings illuminate Chinese-style business dealings. 2005 ed. 53 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$180

China on the Rise: Paul Solman Reports – FH 1008

Will the 21st’century be the Chinese century? Paul Solman examines the rise of China as a global economic power and its future challenges in this collection of NEWS HOUR reports. Episodes include: China’s growing economy; The Chinese consumer; The Cult of Mao Zedong; Unprofitable investments in China; Economic relations with the US; Foreign direct investment; Piracy of intellectual property; and if China can sustain its current economic growth without political reform. 2007 ed. 77 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$190

Globalization is Good – FH 951

Johan Nober argues forcefully for the positive side of the globalization debate. He examines three developing countries and how they make a case for the abolishment of subsidies and tariff restrictions that can lead to industrialization. He praises Taiwan that has cultivated the manufacturing sector and has transformed poverty into affluence. He also praises Vietnam for following that same path, but criticizes Kenya for a program of isolationism. 2003 ed. 50 min.

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$180

Digital Cool – FH 851

Korean high-tech powerhouse, Samsung Electronics, engages and expands its target markets by continually designing, developing, and reinventing its products. Topics include consumer research, design, manufacturing, team-building, and sales. In the ideas lab, visionaries apply their expertise on items ranging from cell phones to the digital home. 2003 ed. 47 min.

DVD (SALE) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$50
DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$190

Business Cultures: Asia (PowerPoint® CD) – CE 1138

Focuses on Asian culture and the effect it has on business operations. Asian business practices are compared to those of the United States, along with the different currencies. 2009 ed.

73 SLIDES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$85

Europe

Help Wanted: Dynamics of the EU Labor Market – FH 1033

With a low birth rate and an aging workforce, the European Union needs immigrants – but how temporary or permanent their status should be is a matter of debate. Examines guest worker programs in addition to other EU measures designed to address the results of globalization and shifting demographics. Focusing not only on the EU’s tremendous economic advances but also on regions afflicted by poverty, the film looks at immigrant education, ambition, and self- employment, while sifting through issues such as worker job security and the growth of sex industries. 2007 ed. 27 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Belle & Bunty Fashions: Attracting Investment Through Brand Image – FH 1034

Alice Shreeve and Hannah Coniam are the founders/designers for Belle & Bunty, London. Their trendy garments can be found in upscale boutiques and in the pages of Vogue, Glamour, and Elle—but they have yet to turn enough profit to expand their business or even pay themselves. Mentor John Boyle advises the duo to build their brand image to help them secure investment that will enable them to take their company to the next level. Through perseverance, Belle & Bunty gains good press with a celebrity endorsement and secures a potential licensing deal with Debenhams Department Store Chain. 2006 ed. 24 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Coke’s Water Bomb: The Dasani Fiasco – FH 933

 

On a British sitcom, two characters bottle tap water and sold it as Peckham Spring Water. More recently, Coca-Cola launched its purified water lifestyle drink, Dasani, in the U.K. The connection was not overlooked. This program tracks Dasani’s progressive PR nightmare in Britain – first as newspapers screamed “Coke Sells Tap Water for 95p,” and then as Coca-Cola recalled 500,000 bottles due to potentially carcinogenic contamination at their factory. It also considers an even larger problem as worldwide Coke sales continue to flatten. Without Dasani, Coke has no bottled water product for the lucrative European market. 2004 ed. 29 min.

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

eBay: Managing Success – FH 935

Presents the history of eBay; discusses the Web site’s feedback system, the key to its unprecedented success; and examines the devastating impact eBay has had on antique and collectible shops. Exposes two vulnerabilities that have come with that success; stock prices that fluctuate with the slightest stumble in company performance, and government’s growing interest in taxing traders’ earnings. In the U.K. alone, more than 10,000 people make some or all of their income from eBay. (US only) 2005 ed. 30 min.

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Barbie’s Midlife Crisis: Mighty Mattel Fights Back – FH 937

At 44, Barbie had been the queen of fashion dolls for generations of children. But her sales and profits began to slip as she was forced to fend off attacks from enemies both new and old: the fashion-conscious Bratz pack and Sindy, a former rival that may yet prove to be her nemesis. Focuses on Mattel’s strategy, which includes giving traditional Barbie a makeover, dumping Ken, and unleashing My Scene Barbie on the Bratz – all to capture the potent new KGOY (kids growing older younger) market. (US only) 2004 ed. 30 min.

 

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Retailing in Europe - DE 116

Compares and contrasts retailing in Western Europe with retailing in the United States. Discusses supermarkets, hypermarkets, franchising, apparel retailers, auto dealers, etc. Special topics include social/cultural differences and retail implications of the European Union. 2000 ed. 28 min.

VHS (SALE) .................................................. $30
DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$140

European Union - DE 140

Traces the history of the European Union and notes significant events such as the Single European Act and Maastricht Treaty. Covers the functions of the Commission, Parliament, Court, and Council. Discusses the major provisions of the single internal market program. Special topics include the European Monetary Union and the euro, the EU’s relationship with the new democracies in Europe, and the addition of two more countries in 2007. 2007 ed. 25 min.

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$140

Business Cultures: Europe (PowerPoint® CD) – CE 1137

When companies conduct business internationally, how cultural differences affect markets and operations must be considered. Explores Europe and the different cultures found there as well as the effect they have on business operations. American systems of operations are differentiated from European models, European currencies are identified and compared to the dollar. 2009ed.

45 SLIDES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$85

Cultural Issues

Cola Wars: Message in a Bottle – FH 930

 

Examines how brand identity is influenced by consumer perceptions through the struggle between Coca-Cola and rivals Qibla Cola and Mecca Cola for market share in Muslim locales. Qibla’s Zafer Iqbal and Mecca’s Tawfiq Mathlouthi tell the story of two opportunistic, politically correct David’s taking on a marketplace Goliath while Coke executives share their plan for defense against an unprecedented commercial threat. 2004 ed. 50 min.

DVD (SALE) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$50
DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

How the World Dresses: Clothing and Global Culture – LS 791

A video tour of how the world dresses with the amazing diversity of clothing worldwide. Learn about ourselves by exploring everyday clothing in Japan, Korea, India, Thailand, Morocco, Egypt, and others. 2005 ed. 23 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Nonverbal Communication in a Global Marketplace – DE 124

Most studies have demonstrated that students have little understanding of the importance of nonverbal communication. This deficiency is particularly acute when called upon to communicate in the international arena. The focus of this program is twofold. First, to introduce the student to the mechanics of nonverbally communicating through gestures, proxemics and other techniques. Second, to expose the student to the vast array of interpretations of similar techniques throughout the global marketplace. 2004 ed. 24 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$140

Discovering Cultural Differences (PowerPoint® CD) – CE 1133

Whether traveling for pleasure or business, it is vital for people to respect other cultures. This presentation shows students how to do this, discusses the history of American culture, and how it became what it is today. 2009 ed.

35 SLIDES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$95

Business Cultures: Latin America (PowerPoint® CD) – CE 1135

Today’s international market requires knowledge of other countries in order to conduct successful business overseas. Examines Latin American business strategies, their culture, and business operations compared to those of the United States. Latin American currencies are compared to the dollar. 2009 ed.

27 SLIDES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$85

Business Cultures: Europe (PowerPoint® CD) – CE 1137

When companies conduct business internationally, how cultural differences affect markets and operations must be considered. Explores Europe and the different cultures found there as well as the effect they have on business operations. American systems of operations are differentiated from European models, European currencies are identified and compared to the dollar. 2009ed.

45 SLIDES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$85

Business Cultures: Asia (PowerPoint® CD) – CE 1138

Focuses on Asian culture and the effect it has on business operations. Asian business practices are compared to those of the United States, along with the different currencies. 2009 ed.

73 SLIDES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$85

International Marketing

Retailing in Europe - DE 116

Compares and contrasts retailing in Western Europe with retailing in the United States. Discusses supermarkets, hypermarkets, franchising, apparel retailers, auto dealers, etc. Special topics include social/cultural differences and retail implications of the European Union. 2000 ed. 28 min.

VHS (SALE) .................................................. $30
DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$140

European Union - DE 140

Traces the history of the European Union and notes significant events such as the Single European Act and Maastricht Treaty. Covers the functions of the Commission, Parliament, Court, and Council. Discusses the major provisions of the single internal market program. Special topics include the European Monetary Union and the euro, the EU’s relationship with the new democracies in Europe, and the addition of two more countries in 2007. 2007 ed. 25 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$140

Hospitality/Tourism Marketing

Careers in Hospitality, Service & Adventure – LZ 1193

Discover rewarding career opportunities in the hospitality industry. Get the inside scoop about jobs in hotel and restaurant management through engaging interviews. Educational, personal and professional requirements are discussed. Learn why thoughtfulness and goodwill are essential for success in these career fields. 2009 ed. 18 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$100

Working Front of House – FH 1278

As the public face of the tourism and hospitality industries, front-of-house employees have the responsibility of providing the best possible service. Several interviews with people who work in the hospitality industry and deal frequently with the public. Highlighted occupations include front desk, bellhop, duty manager, and food-and-beverage staff. Focuses on developing a service-oriented attitude, good communication skills and a professional appearance. 2008 ed. 22 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$155

Spotlight on Careers in Travel and Hospitality – FH 1188

JetBlue is dedicated to bringing service back to air travel. HK Hotels, infused with charm and Old World service, has been featured in Conde’ Nast Traveler and Travel & Leisure. Eric Brinker tells how he overcame severe dyslexia to become JetBlue’s Director of Customer Experience and Henry Kallan, President of HK Hotels, recalls how he emigrated from the former Czechoslovakia at the age of 21 and got started in the hotel industry as a busboy. 2007 ed. 17 min.

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Inside a Large Resort – VE 1162

Resort tourism is generally for holiday purposes to relax on a beach, ski or merely a break away from the hustle and bustle of everyday life. Resorts encompass a wide range of activities and services including accommodation, entertainment, meals and drink service. Each element of a resort is reliant upon the success of other elements. Customer service is of utmost importance and plays a large role in delivering a quality guest experience. The challenge is to incorporate sustainable practices without jeopardizing the quality of the tourist’s experience. 2007 ed. 30 min. DVD

HIGH SCHOOL . . . . . . . . . . . . . . . . . . . . . . . . . .$1 10
COLLEGE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$150

 

Managing Change and Innovation: Hard Rock International – MCL 1273

 

Hard Rock International is a global company that has flourished in the “rough and tumble” world of the hospitality business. The number of locations has grown to over 120 in 43 countries, including cafes, hotels, and casinos. What began as a single café in London, a concept that no one believed in – great American food in London – has grown into a worldwide brand. 2007 ed. 8 min.

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$95

Hospitality, Human Services, and Tourism – CP 1157

The United States has long been a “service nation” because Americans are willing to pay a premium for exceptional service. A chef, caterer, food and beverage manager, massage therapist, retirement- home manager, funeral-home worker, travel agent, hotel manager, and an event planner describe what they like about their occupations. 2009 ed. 25 min.

 

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Careers to Consider: The Hospitality Industry – MEC 1018

 

Hospitality is one of the world’s fastest growing industries, encompassing a wide variety of occupations and career paths. Illustrates the exciting opportunities offered by the industry. Viewers are introduced to three main areas of expertise – hotel management, culinary arts, and tourism –with detailed explanations of important jobs in each. The challenges of working as a hotel general manager, business center supervisor, front desk supervisor, executive chef, food scientist, professional food server, commercial pilot, bed-and-breakfast innkeeper, and cruise ship manager are revealed with the help of expert interviews and high-energy visuals.

2008 ed. 23 min.

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Career Cluster: Hospitality & Tourism – CE 1058

Helps students understand the myriad career opportunities in hospitality & tourism. Topics include job availability, education & travel requirements, and salary ranges. Viewers will see successful professionals discuss their own hospitality & tourism career choices, how they entered those fields, overcame obstacles, & eventually climbed the ladder of success. Seven different career pathways leading to 35 different job titles are highlighted. 2008 ed. 25 min.

 

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$170

Inside American Airlines – FH 1239

A detailed and revealing case study guides viewers through the corporate dimensions of the world’s largest passenger jet fleet. Witness high-level management maneuvers undertaken behind closed doors. Several aspects of the airline industry are addressed , how a labor-management conflict is sorted out and the science of ticket pricing. All these revelations take place against a backdrop of geopolitical uncertainty, volatile fuel prices, and cutthroat competition. 2006 ed. 91 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$190

Gaming – FH 1044

Three women with rewarding careers in the gaming industry describe their careers. Dianna Schwanke is a dealer and floor supervisor at a popular casino; Leanne Painter is a jockey who rides and races thoroughbreds; and Suzie Dumont is a game designer and multimedia wiz who produces interactive lotto games. 2006 ed. 30 min.

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Video Games – FH 1045

There is plenty to learn from women who have found success in the video game industry. Profiles a background modeler who helps build game environments; a 2-D animator with a background in fashion and a passion for games; and a 3-D animator who has helped her company win several prestigious awards. 2006 ed. 30 min.

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Adventure Tourism – FH 1021

Profiles of three women who have staked out successful careers in the adventure tourism industry: a certified mountain guide with experience in Italy & Switzerland; a dog sled musher and outdoor activities instructor; and an ecotourism development agent who plans and guides wilderness tours. 2006 ed. 30 min.

 

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Loews Miami Beach Hotel – FH 847

As the CEO of the Loews Hotels chain, Jonathan Tisch knows status. So do his employees, who uphold the corporation’s reputation every day of the year. Watch John get retrained by his workers, most of whom earn their living on the ground floor at his famed Loews Miami Beach Hotel. From bellman to line cook, from room service to pool concierge, from front desk to housekeeping, he faces a barrage of challenges that require more stamina than status. 2004 ed. 48 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Hospitality & Tourism – CP 799

Hospitality and tourism is all about providing food, lodging and entertainment to people when they are away from home. Provides an inside track on what the work is like by talking to a travel agent, hotel manager, baker, and waitress. 2004 ed. 22 min.

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Resorts & Theme Parks (PowerPoint® CD) – CE 1080

Gives students a basic understanding of resort and theme-park marketing. Looks into the planning, positioning and promotional efforts in the market, and recognizes the role of marketing in the success of resorts and theme parks. 2009 ed.

48 SLIDES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$85

Hospitality Industry: Roles and Duties (PowerPoint CD) – CB 871

The hospitality industry encompasses many aspects of lodging and food services operations. Explains the functions, roles and duties of human resources, accounting, and rooms divisions. Technological innovations in the hospitality industry and how it affects guests and employees are also explored. 2004 ed.

68 SLIDES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$110

Restaurant & Culinary Arts

The Art of Food Presentation – MEC 1038

To any good cook, a meal is more than food – it’s a form of visual self-expression. Demonstrates techniques used by professional chefs to create and serve food that pleases the eye as well as the taste buds. The principles of color, shape, texture, and arrangement are explained, in addition to garnish and plate choices that can make or break a dish. Flavor, which must work in conjunction with visual design, is also a crucial topic. Incorporating presentation demos from professional chefs, the video gives students essential guidance in completing delicious culinary works of art. 2007 ed. 22 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$100

Culinary – FH 1042

Profiles three women who have stirred up successful careers in the culinary industry; a gourmet butcher who considers her trade an essential part of fine cooking; a commercial baker specializing in artisan breads; and an apprentice chef who plans to open her own restaurant. 2006 ed. 30 min.

DVD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$120

Big Mac: Inside the McDonald’s Empire – FH 1063

A McDonald’s franchise owner often manages budgets and revenue in the millions of dollars. Looks at the history and business model behind the world’s largest food-service corporation, featuring a number of interviews and case studies. Operations manager Tyrone Davis runs six Connecticut restaurants and hopes to become an owner. A once-struggling store has built newfound profitability on frequent tour bus crowds. Former Four Seasons chef Dan Coudreaut talks about is mid-career move to the McDonald’s test kitchen. The company’s future in China is also explored. 2007 ed. 60 min.

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$190

Restaurant Orientation – FH 1009

Shot in several popular Philadelphia locations, this DVD shows students what it’s like to work in the restaurant industry. The program is composed of short, quick sound bites by the people who know the business best; waiters, bartenders, chefs, hosts, managers, owners, etc. Comments run the gamut such as salary, hours, employee turnover, important skills sets, rewards and career opportunities.

2006 ed. 14 min

DVD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$80

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