Channels of Distribution

Channels of Distribution - DE 109 Suggests reasons why some marketers employ direct and others indirect distribution – covers advantages and disadvantages of each alternative. Diagrams and shows examples of the common consumer and business market channels. A separate section covers channels in the service industries. Special topics include multi-channel systems, vertical marketing systems, service channels, Internet channels, and strategic channel decisions. 2002 ed. 22 min. DVD. . . . . . .. . . . . . . . . .$135

Systems of Distribution Channels (PowerPoint CD) – CE 746 Distribution involves moving or transferring product ownership from producer to consumer or user. PowerPoint presentation explains distribution planning by emphasizing physical distribution activities and costs associated with distribution. Students learn about the impact of technology on marketing logistics. 2003 ed. 49 SLIDES . . . . . . . . . .. . . . . . . . . . .$90

The Role of Wholesalers (PowerPoint® CD) – CE 1088 Many common convenience products are distributed through wholesales. Provides information as to why wholesale distribution is beneficial to retailers as well as consumers. Covers the differences between wholesalers, producers and retailers. To reinforce the concepts and relate the ideas to students’ lives, common products and companies are used as examples. 2009 ed. 34 SLIDES . . . . .. . . . . . . . . . . . . . . . .$75

 

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