Business and Economics videos dvd cd-rom

A P P L E S E E D

Business and Economics

Taking Care of Business (1991)

This series grappled with the underlying concepts of accounting and used extensive graphics to break
down these concepts into easily understandable screens. Key interviews were obtained with organisations such as Price Waterhouse, Arthur Anderson and Associates, KPMG Peat Marwick (Touche Ross), Deloittes Ross
Tohmatsu, The Small Business Association, The Australian Chamber of Manufacturing, Franchise Developments, The Small Business Centre, The Commonwealth Bank, The Australian Stock Exchange. (15 programs)

Management and Marketing (1995)

These programs looked at business planning, financial management, staff selection on the management side and
the media mix, market planning and some specifics of advertising on the marketing side. Key interviews were obtained with Michael Schildberger (Business Essentials), Robert Gottliebsen (BRW), Effective Leadership International, The Australian Institute of Management, DEET, The Small Business Training Company, Transfield Defence Systems, ANZ Small Business Division. Australia Post, Mojo Australia, The Yellow Pages, 3AW radio station, The Small Business training Company. (8 programs)

Economics in Action (1993)

Featuring interviews with: John Stone - former Head of Treasury, Kenneth Davidson columnist for The Age and The Australian, Ed Shann - Head of Access Economics and contributor to the Business Review Weekly, the Australian Stock Exchange, The Tasman Institute, teaching economists, union leaders, employers groups and numerous other interest groups. Titles include Introduction to Economics, Fiscal Policy, The Trade of Nations, The Labour Market, The Banking System, The Stock market, Monetary Policy and Inflation and Economic Case
Studies. (8 programs)

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